#GamerGate: FTC Info yangilanishlari manzilini Affiliate Links, Native E'lonlar manzil

Kotaku FTC

Dastlabki ma'lumotlarga ko'ra, FTC iste'molchilarga tabiatda aks etuvchi iste'molchi bo'lish uchun ommaviy axborot vositalarini va ularni tasdiqlashni yaxshiroq aniqlash uchun o'z FAQlarini yangilashni rejalashtirmoqda. Iste'molchining FTC rasmiy vakili bilan yozishmalarini davom ettirish YouTube-ning tasdiqlashlari va standart media-tasdiqlovlari FTC ning tez-tez so'raladigan savollariga keladigan yangilanishlar uchun emas, balki, shuningdek, affillangan aloqalar orqali maxfiy tasdiqlarga ham ega bo'lishini ko'rsatdi.

Ba'zan ushbu filiallar mahalliy reklama sifatida ma'lum bo'lgan eng yaxshi ro'yxatlar yoki reklama materiallari orqali sepiladi. Bunday tasdiqlash bitimlari har doim iste'molchilarga ko'rinmaydi va barcha iste'molchilarning qariyb yarmi, ba'zan o'qigan yoki bosgan yozuvlar, aslida, mahalliy reklama ekanligini bilmaydi.

FTC rasmiylariga ko'ra, ularning nomi va aloqa ma'lumotlarini bombardimon qilishni istamaganligi sababli ulashilmaslik so'ralgan - "Operatsionni to'liq ekspluatatsiya qilish" kampaniyasini boshqaruvchi bo'linmadan mas'ul ...

“Although we were already planning on updating our Endorsement Guide FAQs to address various issues that have arisen with respect to endorsement-related practices, the fact that we recently received many complaints about undisclosed affiliate links has made it clear that the FAQs need to address that specific practice.”

FTCning maxsus bo'linishi, mijozning oshkor qilish masalasi bo'yicha iste'molchilarning shikoyatlari Gawkerning sho''balari o'zlarining sho''ba korxonalari tomonidan maqola bilan bog'liq bo'lgan munosabatlarni orqaga to'g'risida ravishda oshkor qilishiga tezkor javob berishiga olib keladimi-yo'qmi, yo'qmi degan savolga javob berishga intildim. Biroq, men bu masalani muhokama qilish uchun aniq javob yo'qligini ma'lum qildim.

Shunga qaramay, asl iste'molchiga dastlabki elektron pochta orqali FTC rasmiysi ...
“In terms of the best way to bring practices of concern to the FTC’s attention, filing separate complaints, as what happened here, is one way. If the consumers you work with want to join together to file a petition, that would be another way. A single email to me, as you did, is another way. Although the pure number of complaints won’t necessarily affect our analysis of whether the FTC Act has been violated, we do strive to be responsive when we see a pattern of complaints in our database, and certainly we saw a pattern here.”

Bu model, ehtimol, Gawker Media-ga juda kuchli qarshilik ko'rsatgan bo'lishi mumkin, ayniqsa, ularning yozuvchilardan biri kun tartibiga kelgandan keyin «Zo'ravonlikni qaytaring». Bunga o'xshash reklamachilar paydo bo'ldi Dyson Mega-ommaviy axborot vositasidan tashqariga chiqarib tashlash, shuningdek, elektron san'at kabi optimallashtirish kabi boshqa narsalar yangi reklama kampaniyalarini olib tashlamaslik kerak Gawker veb-saytlarida.

FTC eshitadi va tasdiqlaydi, deb umid qilganlar uchun ... ular qiladi. FTC'dan olingan elektron maktubda ...

“...we can’t intervene in individual disputes, we can and often do take action when we see a pattern of complaints about a particular deceptive business practice.”

Xaridor bilan FTC xodimi o'rtasida to'liq elektron pochta almashinuvini ko'rish mumkin Reddit orqali.

Iste'molchilarning tasdiqlash va tasdiqlash bo'yicha yangilangan axboroti 2015 boshida taqdim etiladi.

ning (Asosiy image odobli Dan Patterson)