Twitter barcha siyosiy reklamalarni taqiqlaydi

Twitter siyosiy taqiq

Tvitter barcha siyosiy nomzodlar va prezident lavozimlarida bo'lganlarning barcha siyosiy reklamalarini mutlaqo taqiqladi. Yangiliklar Twitter bosh direktori Jek Dorsining tvit orqali keldi Oktyabr 30th, 2019, u erda ular endi ijtimoiy media platformasida siyosiy reklama qilishga ruxsat bermasliklarini aytishdi.

Dorsey stated in the thread….

"Biz butun dunyo bo'ylab Twitterdagi barcha siyosiy reklamalarni to'xtatishga qaror qildik. Biz siyosiy xabarlarni sotib olishni emas, pul topish kerak deb hisoblaymiz. Nima uchun? Bir necha sabablar ... Odamlar akkauntni yoki rettetni tanlashga qaror qilganlarida, siyosiy xabarlar ko'payadi. Qabul qilish uchun to'lash ushbu qarorni bekor qiladi, odamlar uchun optimallashtirilgan va maqsadli siyosiy xabarlarni majbur qiladi. Ushbu qaror pulga zid bo'lmasligi kerak deb o'ylaymiz.

 

"Internet reklama juda kuchli va tijorat reklama beruvchilari uchun juda samarali bo'lgan bir paytda, bu siyosat millionlab odamlarning hayotiga ta'sir ko'rsatadigan ovozlarga ta'sir qilish uchun ishlatilishi mumkin bo'lgan siyosatga katta xavf tug'diradi.

 

"Internetdagi siyosiy reklamalar fuqarolik muhokamasi uchun yangi qiyinchiliklarni keltirib chiqaradi: xabar almashish va mikro-maqsadlarni avtomatlashtirish asosida o'rganish, tekshirilmagan noto'g'ri ma'lumot va chuqur qalbaki ma'lumotlar. Hammasi tezlikni, nafislikni va haddan tashqari katta miqyosda. Ushbu qiyinchiliklar nafaqat siyosiy reklamalarga, balki BARCHA Internet aloqalariga ta'sir qiladi. Qo'shimcha yuk va murakkablikni talab qilmasdan, kuchimizni asosiy muammolarga qaratish yaxshidir. Ikkalasini tuzatishga urinish ham yaxshi, ham tuzatishni anglatmaydi va bizning ishonchimizga putur etkazadi.

 

“For instance, it‘s not credible for us to say: “We’re working hard to stop people from gaming our systems to spread misleading info, buuut if someone pays us to target and force people to see their political ad…well…they can say whatever they want!

 

“We considered stopping only candidate ads, but issue ads present a way to circumvent. Additionally, it isn’t fair for everyone but candidates to buy ads for issues they want to push. So we’re stopping these too. We’re well aware we‘re a small part of a much larger political advertising ecosystem. Some might argue our actions today could favor incumbents. But we have witnessed many social movements reach massive scale without any political advertising. I trust this will only grow.

 

"Bundan tashqari, bizga ko'proq kelajakka mo'ljallangan siyosiy reklama kerak (buni amalga oshirish juda qiyin). Reklama shaffofligi talablari - bu taraqqiyot, ammo etarli emas. Internet mutlaqo yangi imkoniyatlarni taqdim etadi, va tartibga soluvchilar bugungi kunda bir darajadagi o'yin maydonini ta'minlash uchun o'ylashlari kerak.

 

"Biz 11 / 15 bo'yicha yakuniy siyosatni baham ko'ramiz, ba'zi istisnolardan tashqari (masalan, saylovchilarni ro'yxatga olishni qo'llab-quvvatlovchi reklamalarga hali ham ruxsat beriladi). Ushbu o'zgarish kuchga kirgunga qadar hozirgi reklama beruvchilarga xabar berish muddatini ta'minlash uchun 11 / 22-da yangi siyosatimizni amalga oshirishni boshlaymiz.

 

“Yakuniy eslatma. Bu erkin fikr haqida emas. Bu erishish uchun to'lash haqida. Va siyosiy nutqning ta'sir doirasini oshirishga pul to'lash hozirgi demokratik infratuzilma bilan shug'ullanishga tayyor bo'lmasligi mumkin bo'lgan muhim jihatlarga ega. Bu murojaat qilish uchun orqaga qadam tashlash kerak. "

Sub-redit KotakuInAction 2 pointed out that this could affect more of President Trump’s political opponents than Trump himself, given that even if he can’t use Twitter anymore to advertise, he certainly still has far more reach than every other politician vying to become President of the United States.

Trump simply has to use his Twitter account to inform his followers where he’ll be campaigning, where his next rally will be, or to donate in order to bolster his appeal for re-election, something that every other opponent lacks.

Strangely, Democratic hopefuls are actually supportive of Twitter’s decision, with Joe Biden’s deputy communications director, Bill Russo, telling ABC News...

“We appreciate that Twitter recognizes that they should not permit disproven smears, like those from the Trump campaign, to appear in advertisements on their platform. It would be unfortunate to suggest that the only option available to social media companies to do so is the full withdrawal of political advertising, but when faced with a choice between ad dollars and the integrity of our democracy, it is encouraging that, for once, revenue did not win out.”

Trump’s campaign manager Brad Parscale was not pleased with the results, however, believing that corrupt media outlets that lean Left will use this as a way to promote their own biased articles to attack Republicans, Conservatives, and President Trump while no other political opponents will be allowed to challenge their narrative.

Pascale told ABC News…

“Twitter just walked away from hundreds of millions of dollars of potential revenue, a very dumb decision for their stockholders. Will Twitter also be stopping ads from biased liberal media outlets who will now run unchecked as they buy obvious political content meant to attack Republicans? This is yet another attempt to silence conservatives, since Twitter knows President Trump has the most sophisticated online program ever known.”

Biz bilamizki, Google va YouTube Alfavitga tegishli kompaniyalar foydalangan holda saylovlarni iloji boricha yaxshiroq o'tkazishga qaror qilishdi yashirin algoritmlar va qora ro'yxatga olish taktikasi to fix search results in order to sway the 2020 elections. Now we’re finding out that Twitter is attempting to also fix the elections by barring political ads from all candidates, which will ultimately affect more Republicans than Democrats, given that like Pascale mentioned, almost every major mainstream news outlet leans Left, so even without advertising the news media will still prop up Liberal and Democratic candidates over Conservative and Republican candidates.